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Convention 15: Building and Expanding Your Service Portfolio Bundle

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Price: $495.00
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Course Description:

The primary business of urgent care is to provide on-demand treatment of non-emergent, acutely-rising injury and illness. However, walk-in patient volume is subject to seasonal, day-of-week and time-of-day variances, which can leave urgent care operators searching for ways to boost revenue and optimize provider and staff productivity during “slow” periods.

Ancillary services are diagnostic and therapeutic solutions that include lab and imaging, aesthetic procedures, medical weight loss programs, pain management, allergy testing and treatment, and medication dispensing, among others.

As a participant in the one-day Adding Ancillary Services course, you will learn how to identify margin-enhancing ancillary services that are complementary to your urgent care center’s operating model and patient demographics. The course will present multiple perspectives on operationalizing services including clinical practice, clinical support, sales/marketing, and billing/contracting. Special emphasis will be placed on developing the financial business case to provide a compelling return on investment (ROI). Attendees will also benefit from a series of deep dives in which urgent care operators share their real-world experiences and learnings adding various services to their centers.

The sessions in this bundle include:

Adding Dispensing to Your UC

Adding Lab & Diagnostic Capabilites

Adding Physical Therapy to Your UC

Considerations for Growing Your UCC

Integrating Ancillary Services-Operations

Making a Business Case for Expanding Your Services

Develop A Comprehensive Marketing Plan


Urgent Care Management Certificate

Earn 6 UCMC credits.

To Submit for Credit: Once you complete this activity, you will need to take a 5-question quiz to earn credit. You must score 3 out of 5 to be eligible.

Your credit will be placed in your profile under Professional Development or click on "My Credits". Email with questions.

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