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Adding Physical Therapy to Your UC

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Adding Physical Therapy to Your Urgent Care

Half hour Audio and Power Point Presentation

Recorded April 27, 2015

Course Objectives:                    

At the conclusion of this session, participants should be able to:    

  • Identify the urgent care caseload and conditions that support the development and ultimate success of a physical therapy service line.
  • Describe the regulatory considerations around the UCC complementary Physical Therapy product line.
  • Articulate the general business considerations including staffing, billing, key perfomance indicators, space and equipment needs.
  • Define the key financial considerations, drivers and key performance indicators.
  • Demonstrate key marketing strategies to leverage the physical therapy product line to increase patient volume, revenue and profit.

Faculty Bio:

Laurel Stoimenoff, Principal, Continuum Health Solutions

Laurel Stoimenoff, PT, CHC is an owner and co-founder of Continuum Health Solutions, a consulting firm focused on the urgent care and rehabilitation sectors. She is a seasoned medical executive with over 30 years of hospital and ambulatory care management experience. As a licensed physical therapist Laurel began her career as a partner building a multi-site, multi-state physical therapy business which sold to the publicly traded company NovaCare Rehabilitation in 1990. She subsequently went on to hold leadership positions with NovaCare up to Western Region President. She then went on to serve as President of MATRIX Rehabilitation, a division of Beverly Enterprises. After leaving Beverly, Laurel served as an Executive Vice President of Development for Comprehensive Medical Imaging, a division of Syncor International where she was responsible for de novo, acquisition and partnership growth. Laurel joined NextCare Urgent Care in 2004 and supported its growth via both de novo and acquisitions from 9 to over 60 centers and work-site medical clinics serving in several executive roles including President and SVP of Development. In late 2010 Laurel and her business partner launched Continuum Health Solutions. Continuum has partnered with a variety of organizations to launch their urgent care strategy, including small and large hospital systems, physician groups and private equity. She also supports the physical industry in various capacities including occupational medicine strategies. Laurel is serving her second term as member of the Urgent Care Association of America’s Board of Directors as a member of the Executive Committee. She also Chairs the Health & Public Policy Committee and Co-Chairs Accreditation and Certification. Laurel is certified in healthcare compliance by the Health Care Compliance Association (HCCA).


Salaried; Continuum Health Solutions, LLC

Accreditation Surveyor for UCAOA

Credit Information:

Designation Statement
The Urgent Care Association of America designates this enduring material activity for a maximum of 1 AMA PRA Category 1 Credit(s)TM. Physicians should claim only the credit commensurate with the extent of their participation in the activity. 

Accreditation Statement
This activity has been planned and implemented in accordance with the Essential Areas and Policies of the Accreditation Council for Continuing Medical Education. Credit for this course is good for 1 year after purchase. 

Urgent Care Management Certificate (UCMC) Credit 
This course is designated for 1 credit of Operations towards the Urgent Care Management Certificate.


Submitting for Credit:  

If you would like to submit for either of the credit above, once you complete the activity you must submit for credit you will need to complete the 5 question exam.  You must answer 3 out of 5 correctly to receive credit.  Your credit will be placed in your profile under Professional Development or click on "My Credits".  Email with questions.  

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