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Occupational Medicine: Sales/Marketing Package

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Description

This session describes the marketing of occupational health services from a physician medical director's point of view. The types of occupational health clinical services that urgent care centers can perform are also illustrated. Marketing strategies to evaluate and attract potential occupational health clients are explained as well as the employer's specific concerns regarding workers' compensation care. The design of clinic tours for corporate clients is described to maximize the effect on visiting employers.

1 hour Audio and Power Point Presentation

Recorded April 18, 2016

Faculty Bio: Donald Herip, MD, MPH, FACOEM

DONALD S. HERIP, MD, MPH, FACOEM Medical Director of Urgent Care and Occupational Health Baptist Medical Group 9400 University Parkway Pensacola, FL 32514 Introduction In October 2014 Dr. Herip assumed his present position as the Medical Director of Urgent Care and Occupational Health at The Baptist Medical Group in Pensacola, FL. Previously Dr. Herip served in the US Navy and retired in 2004 to assume a position as the Medical Director of Corporate Health Services at Palomar Health in San Diego, CA. Training His previous residency training in Occupational Medicine and Preventive Medicine was obtained at the Johns Hopkins University, Baltimore, MD. His Family Medicine residency was completed at The Naval Hospital in Pensacola, FL. Board certifications: Occupational Medicine, Preventive Medicine, and Family Practice Presentations He has delivered numerous presentations and authored several publications regarding work injuries and illness. Some of his special interests include reducing workers compensation costs, health promotion and wellness, drug screening, travel medicine, and infectious diseases.

Credit Information:

Urgent Care Management Certificate

Earn 1 UCMC credit in Marketing & Communications by listening to this recorded session.

Submitting for Credit:

If you would like to submit for either of the credit above, once you complete the activity you must submit for credit you will need to complete the 5 question exam. You must answer 3 out of 5 correctly to receive credit.

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